Tips for Choosing a Good Web Design Company

Nowadays having a website is a necessity. Your website is responsible for projecting your business or personal image to the world. As a business it is important that your project an image of expertise, professionalism and quality products and services. Hence selecting the correct web design firm is very importance to the success of your website and business.

In the same way that a shop is set to display products or services in a professional and presentable way, your website needs to employ the same ethos. Your website creates a powerful first impression of your business and services and hence should be top-notch.

The money that you invest in your website is very importance and will lead to good returns and growth if you choose an experienced web developer. This is not to say that you should be ripped off or entrust your website in the hands of an amateur.

So how does one go about finding a good website design company? Sure searching online is one way to find candidates. However here are some tips that will assist you in finding a good web designer.

  • Speak to someone on the phone or face to face.
  • Select a company that has a good website themselves
  • Does the designer have experience in type of web development you require?
  • Does the company have a good track record? Look at their portfolio.
  • What do clients say about the web design firm or company?

Asking these questions and using these tips will help you find a good web developer that understands your needs and can deliver the goods.

Is it Safe to Outsource Your Website Development to a Developing Country?

The whole western world seems to be outsourcing everything to the developing nations but is it a good idea for Website development?

Firstly, let us look at some facts – taking India as an example.

* India has 1 billion inhabitants

* The Indian culture has a very strong work ethic

* The cost of living in India is very low compared to the developed nations

* India has very strong family ties

* India has a very good education system in the cities

In the past many Indians would leave their country in the hope of finding a better standard of living abroad. While many have succeeded, the vast majority of educated Indians have had to accept less intellectually stimulating jobs.

Outsourced Development

Improved telecommunications and technology have now given a large number of people the opportunity to stay in their home country and maintain a decent standard of living.

However, the vast number of inhabitants causes the demand for these outsourced website design and development positions to be very high – with the result that a person is likely to be more highly qualified in India for the same position than a person in the developed world.

So what does this mean to the Web Development market for IT outsourcing:

* Large number of highly skilled, motivated staff

* Much lower overheads than the developed world

* Time difference is excellent for support

However, if anyone thinks that an India web development company can simply send a form to a customer for them to complete with their website requirements and build a perfect website – they will be in a very bad surprise in all but the simplest of cases.

Web design is not like buying a microwave oven. The customer will have a very clear idea what they are trying to achieve but communicating these thoughts in black and white to someone 12000 miles away is no easy matter.

Ciudad de Panama Website Business Analysis

This is where the local IT Business Analyst is so important. Their role is three fold:

* Understand exactly what the customer requires and write it down in a manner that the Website Developer can understand

* Act as the intermediary throughout the development process, conducting regular reviews, using the Internet, at key milestones to ensure that the project is on track

* After the development is complete, the BA provide assistance to the customer in testing, migrating and implementing the new website.

We believe that website development outsourcing is a good idea as the cost savings will be large but only if the correct infrastructure is in place – otherwise you, the customer, will be severely disappointed when you get delivered a microwave oven when you thought you had ordered a grill…

What do you think?

4 Critical Web Design Elements For the Success of a Website

Web design is perhaps the most important aspect of a website. It has a direct effect on the appeal and popularity, and actually determines how successful the site is going to be. A site that is poorly designed will most likely be a failure, no matter how much marketing you do to promote it. Even if your site attracts visitors, it must have the appeal to make them stay. Site owners should learn as much as possible about web design, so that they can create pleasing designs that are a pleasure for the visitor and a financial success for the owner.

Basically, web design refers to the development of web pages to make up a website. Each web page should present information that is relevant to the subject of the site. In the past, web design only involved the development of the content and appearance of a site, but as the Internet has become more popular and the competition has become more intense, web developers have begun to expand into other design concepts to create a more effective formula for online success. The design concerns of a non-commercial site are varied, and are mostly dependent on the objectives of its owner. On the other hand, commercial sites have a fixed set of design concerns and issues that are paramount to having online success.

Content refers to the information (text, graphics, videos, pictures, audio, etc.) that is presented in a website. Having engaging and useful content will make your site more enjoyable and worthwhile to visit. You should make sure that your content is relevant to the subject of your site. If you’re selling car wash products, you should only provide information about car washing, car washing products and how your car wash products benefit the visitor. Going off topic from the main subject is definitely detrimental and will drive your visitors away in disgust. It is important that the information is well-written and interesting, so that it can compel your visitors to take the action you want.

Usability of a website determines how easy it is for your visitors to find information and navigate about the site. If your site has an easy-to-use interface and a convenient navigation system, your visitors will actually enjoy going through your site. Internet users do not like to spend excessive time trying to figure out how to get the information they want. Ideally, they wish to get the information they are looking for in just one or two clicks. You have to make the information on your site easily accessible with good navigation in oder to not drive away visitors.

Appearance of your website is important. The graphics and the written content on your site should complement each other, so that there will be a certain sense of consistency throughout. If your site has a consistent theme, it will look more professional and appealing to the visitors. The layout of graphics and text on a web page is somewhat of a science. There have been many studies on what works and what will cause visitors to leave. For example, there are specific areas on a web page that people naturally look within the first moments of visiting a site. If these key areas are appealing then a visitor has a much higher probability of staying. If these areas are trashy then the visitor is likely to make a quick exit.

Visibility of a website is required in order to draw adequate visitor traffic from the world wide web. In order to be successful you will have to improve or boost the visibility of your website to gain the traffic you need. This can be achieved through online marketing strategies, such as paid advertising and search engine optimization. You can actually improve your search engine visibility by using keywords and key phrases relevant to your topic in your design and content. Submitting articles to article directories and creating back links (links from other websites) to your site is another way to promote site visibility.

Having a good web design will not only bring more traffic to your site, it will also ensure visitors will stay for a longer time to explore. If the visitors feel comfortable and compelled, they may just buy something from you, use your service or perhaps recommend your site to others. You will only stand to gain if you spend more time and effort to create a well-designed site.